I was wondering who would be the first to register dotcanon.com. Now I know. dotcanon.com was registered last week.
Wether it is a company name, a project or a brand, the «dot» sign seems to become the nomenclature to use when registering a domain name related to a Top Level Domain project.
For example : the TLD project related to the hotel business can be found at www.dothotel.com.
When checking generic keywords : it is possible to «discover» a new TLD project, an old existing web site, a recent page with sponsored links (how surprising?) or...an already cybersquatted domain name.
Now, my concern goes to brands thinking about their personalized TLD : should they register their .com domain name which could inform about their intention to go for their extension or should they not to keep this confidential ?
My advice ?
Chances are high these domains will be cybersquatted at some point anyway. Brands should register, at least, their dot”brand”.com domain name.